Realtor Branding is a Full Time Job

A Realtor’s brand is more than just a pretty logo and a catchy slogan.  Successful Realtors brand themselves like branding is a full time job.  I know I’ve just made branding sound pretty overwhelming, but I’ll show you just how easy branding can be...

The FSBO of Marketing Yourself

How many times have you been to a listing presentation where you actually had to convince the potential client not to sell their home FSBO? There are far too many sellers that think a FSBO would be easy.  It’s amazing that you have to assure them that you...

7 Reasons Realtors Need a Business Website

Leads are on the internet.  Leads are searching for you. In our post titled Real Estate Leads are Searching for YOU, we met Bob, a potential lead.  Bob is a typical home shopper (or seller), and he’s on the internet.  He wants to find the right Realtor, but...